STW Services

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CRM ⇄ ERP

Dynamics 365 Sales & Business Central Integration

One customer, one price, one order, whether your team is selling or invoicing.

STW Services connects Dynamics 365 Sales and Business Central using Microsoft’s standard Business Central–Dataverse integration, then automates the approvals, pricing rules and notifications that sit around it.

  • Microsoft standard integration
  • Country-specific approvals
  • Multi-currency pricing
Dynamics 365 Sales and Business Central synchronised through Dataverse, with Power Automate approvals and alerts around the integration Dynamics 365 Sales sales team · opportunities Dataverse Microsoft standard integration Business Central finance · fulfilment Accounts & contactsItems & productsPrices & price listsQuotes & ordersCurrencies & units AUTOMATION AROUND THE SYNC · Power Automate Country-specific quote approvalsCustomer approval & unblockMulti-currency price listsReceipt & shipment alerts
One customer, one price, one order across CRM and ERP
The problem

When sales and finance work in different systems

  • Salespeople quote prices that don’t match Business Central
  • Customers created twice, with different details
  • Orders re-entered by finance; line details lost
  • Approvals for large or risky quotes depend on who’s in the office
  • Sales can’t see what’s shipped or invoiced
What syncs

What the integration connects

We configure which records sync, in which direction and how conflicts are resolved, then extend mappings where your process needs it.

Accounts & contacts⇄Customers & contacts
Products⇄Items & resources
Price lists⇄Prices
Quotes & orders⇄Sales quotes & orders
Currencies, units⇄Currencies, units, salespeople
Dynamics 365 SalesBusiness Central
Beyond sync

Automating the process around it

Country- and rule-based quote approvals

Quote and line data, rules on country, amount, risk and customer, PDF generated, routed, outcome reported.

Customer approval & unblocking

New customers approved before trading, then unblocked automatically.

Multi-currency pricing

New products added to each currency’s price list and kept in step.

Operational alerts for sales

Goods received, ready to ship, export-control checks, by email or Teams.

Project experience

A multi-country B2B organisation, Europe

We connected Dynamics 365 Sales and Business Central through Microsoft’s Dataverse integration solutions, then delivered country-specific quote approvals, customer approval handling, receipt notifications, export-control alerts, multi-currency price-list automation and CRM validation logic, with Outlook, SharePoint and Teams integrated around it.

Client name withheld for confidentiality.

1

Map the process

Lead → quote → order → invoice.

2

System of record

Who owns customers, items, prices.

3

Configure & test

Standard integration in a sandbox.

4

Automate & monitor

Approvals, alerts, sync errors watched.

FAQ

CRM integration questions

Design decisions we help you make.

Ask us a question
Do we need custom code to connect Dynamics 365 Sales and Business Central?

The core sync uses Microsoft’s standard integration; custom logic is added only for rules it doesn’t cover.

What if we use a different CRM?

Business Central has standard APIs, so other CRMs can be integrated, usually with more design work.

Can approvals vary by country or company?

Yes. We’ve built separate approval flows per country with different rules and approver groups.

Who supports the integration afterwards?

We can monitor and maintain it as part of Business Central support.

Next step

Bring sales and finance onto the same page

Tell us which CRM and Business Central setup you have and where the hand-offs break down.

  • A reply from someone who knows Business Central
  • Practical next steps, whether or not we work together
  • No obligation

Book a Business Central Consultation

Tell us about your Business Central requirement. We’ll reply with practical next steps.

  • Pick “Business Central Solutions” in the form
  • Share your current system and what you need
  • Or email support@stw-services.com
Book a Business Central Consultation